Are there any rules to email marketing?

[nataliasimmons]

Hi there,

I have an Sbcglobal email account but i don't know about it. So i want to know more. Please tell me, Are there any rules to email marketing?
Please give me a valuable suggestion
Thank You

[amywilsonunited]

Rule 1: Develop an Email Marketing Strategy

Email marketing is not marketing without a strategy in place. Ask yourself a few questions before you begin writing your emails, they will help guide your strategy.

Rule 2: Segment your Email Campaigns

Email segmentation is one of the most important aspects of your marketing strategy. Without it, you might as well send your emails straight to a spam folder. Segmentation comes after you have built a solid list of email subscribers.

Rule 3: Catch them with a Good Hook

If your emails don’t have a catchy subject line, then chances are it won’t be opened. Think about the subject line from emails you’ve opened recently.

Rule 4: Add a Personal Touch

In today’s busy world personalization is everything. This can be done by using your recipient’s first name in the introduction and adding targeted information in the body, mentioning their industry or location. 

Rule 5: Have a Template Ready

Your template will be the foundation of all of your emails. When creating a template, make sure it includes:

• Your brand’s logo
  
  
• A headline
  
  
• A call to action
  
  
• Social Media buttons
  
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[andreausa]

Email marketing is the act of sending a commercial message, typically to a group of people, using email.